b'Trust Issues: Ensuring Fairness andINFORMATION ON SEED CERTIFICATION: WHO DO SEED GROWERS TRUST?ImpartialityAs for having one national body respon- Slightly ModeratelyHighlysible for setting standards, MartinSource of information trust (%) trust (%) trust (%)believes thats best given to an independ- Other seed growers 8 36 56ent standard setting body, like is beingCertified agronomists/agrologists 24 52 24proposed by Seeds Canada. Third-party certified inspectors 12 55 33Creating another body may seem like an additional challenge, but this isSeed companies/distributors 39 45 16a significant enough issue to warrant aCrop Development Centre 11 47 42separate entity to ensure fairness andAgriculture and Agri-Food impartiality, he says. Canada 13 48 39Martin says he and many of his col-leagues hoped that SRM would result inGrain marketers/buyers 66 32 2a complete rebuild rather than what heAg media (radio, TV, newspapers, calls just a renovation of the system. Asmagazines) 68 29 3the SRM project has progressed, he saysSocial media 76 24 -it seems that a renovation is more realis-tic than a complete reconstruction. Farm trade shows 51 46 3The SRM process has brought moreCanadian Seed Growers9 38 53people into the conversation, which isAssociationpositive. However, those of us who wereSource: University of Saskatchewan. In a 2022 survey, seed grower participants said they trust mostly other seed hoping for a complete reconstructiongrowers and the CSGA as reliable sources of information related to their business. Grain markets, agricultural were perhaps a little naive, he adds.media, social media, and farm trade shows are the least trusted sources of information about seed certification. LOSING YIELD TOWHITE MOULD?Trusted on over 10 million acresof soybeans in the U.S.Visit HeadsUpST.comTo Learn More12GERMINATION.CAJULY 2023'