b'I N D U S T R Y N E W S Delivering the news you need to know. Submissions welcomeemail us at news@seedworldgroup.com. The U.S. Department of AgriculturesASTA Welcomes New Senior Director of Strategic (USDA) Animal and Plant HealthCommunicationsThe American Seed Trade Association (ASTA) appointed Katrina Bishop Inspection Service (APHIS) deregulatedas Senior Director, Strategic Communications. In her new role, Bishop will Pioneer Hi-Bred International, Inc.sbe responsible for implementing the associations goals for advocacy, out-(Pioneer) DP23211 corn. This corn wasreach to member companies, the agriculture industry and media. Bishop started on Dec. 1 and will be based in ASTAs headquarters in Alexandria, developed using gene engineeringVirginia.to resist corn rootworm and tolerate glufosinate herbicides. After a thoroughEuroseeds Secretary General Advocates for Flexible and Inclusive PRM Regulation in the EUreview, APHIS concluded that DP23211Euroseeds Secretary General, Garlich von Essen, presented the plant corn is unlikely to pose a plant pest risk.breeding and seed production sectors perspective at a European USDA/APHIS published the DeterminationParliament hearing on the Commissions new Regulation on Plant Reproductive Material (PRM). Von Essen expressed overall positivity, of Nonregulated Status, final EA, finalhighlighting the proposals logic, stringency, and flexibility to cater the PPRA, and response to public comments.interests of various providers and users of classical PRM, while accommo-These documents support APHIS reviewdating specific materials, markets or users that require derogations. One of the new key elements is bringing plant reproductive material under EU and analysis of any potential environmentalRegulation for official controls, ensuring standardized quality guarantees. impacts associated with deregulatingThe proposal acknowledges sector diversity, providing adaptations for DP23211 corn. specific materials, market segments and users. SW52/ SEEDWORLD.COMFEBRUARY 2024'