b'PARTNER CONTENTAs the Economics of Inputs Change,Seed Treatments are More Crucial Than EverAs a new year begins, were delivering innovative solutions that help growers protect their seed investment and maximize yield potential. A s the Corteva Category Leader for Seed Appliedcrop, region and field has its own unique conditions Technologies, my role involves working closelyand challenges, and we aim to tailor our products to suit with researchers, product developers, and com- these diverse needs.mercial teams to ensure that we deliver high-qualityOne of the factors that sets us apart is our commit-products that meet the farmer expectations and thement to ensuring product performance. We follow a de-demands of the market. liberate process of discovery, development and delivery, As we review demands of the market, we start withcollaborating with industry peers to screen a diverse By: Davida basic question: Why should farmers embrace seed- array of products. We use state-of-the-art facilities and Borgmeier, U.S.applied technologies? technologies to test our products for efficacy, compat-Category LeaderBy enhancing the health and vigor of seedlings, seed- ibility, stability and safety. for Seed-Appliedapplied technologies can improve a crops resilience andWe also conduct extensive field trials across different Technologies,performance throughout the season, resulting in highergeographies and environments to evaluate our products Corteva Agri- yields and better quality. under real-world conditions. Our emphasis is on bring-scienceWhy is this more important today than ever? As in- ing different components together to create the best dustry and market dynamics shift, and the economics ofpossible product through recipes or combinations that inputs change, protecting the seed investment becomesoptimize the synergies of each ingredient.crucial. The economics of inputs in farming refers to howFuture Opportunitiesfarmers allocate their resources, such as land, labor,We are constantly exploring new ways to enhance our capital and inputs, to produce crops. The concept alsoproducts and expand our portfolio. Thanks to our recent considers the variable costs that change depending onacquisitions of Symborg and Stoller, we have access to a the amount of consumption on a farm, such as fuel,broad and deep biologicals portfolio that complements electricity, labor, repairs, water and storage.our existing chemistry products. With these variables in mind, farmers evaluate theirBiologicals are products derived from natural sourc-expected profits or losses, and make decisions about theessuch as microorganisms, plant extracts or organic optimal level and combination of inputs to use, givenmatterthat can be pesticidal, improve plant growth, the market prices of their outputs and the costs of theirhealth and stress tolerance. By combining biologicals inputs. with traditional chemistry, we can create novel products Farmers face many challengessuch as climatethat offer multiple benefits to farmers, such as improved change, insects and disease pressure, soil health andnutrient uptake, enhanced root development, increased water availabilitythat can threaten their crops pro- disease resistance and reduced environmental impact.ductivity and profitability. Seed-applied technologiesOne of our recent launches that showcases our in-can help farmers overcome these challenges by provid- novation and leadership in seed-applied technologies ing multiple modes of action targeted at these variablesis Lumiscend Pro, a new product for the corn market. to help get the most out of each acre.Lumiscend Pro adds a new level of protection against rhizoctonia and pythium species and is a component of Ensuring Performance Cortevas corn seed treatment package providing long-At Corteva, we have a robust portfolio of seed-appliedlasting seed and soil-borne disease protection.technologies that cover a wide range of crops, such asWe are eager to continue our journey of innovation corn, soybeans, wheat, canola, sunflowers and more.and excellence; by working with our partners and farm-Our goal is to introduce new advanced products thaters, we can create a bright future for agriculture and further enhance our offerings and provide farmers withsociety.more choices and flexibility. We recognize that each JANUARY 2024SEEDWORLD.COM /19'