b'ADVERTORIALIntroducing Leonardo Costa, Cortevas new EMEA Seed Applied Technologies LeaderS ince September 2023, Leonardo Costa has been the EMEA SAT Leader for Corteva Agriscience, and we would like to use this opportunity to introduce him, his passions, his thoughts on the challenges in the field of Seed Applied Technologies, and his take on the EU Green Deal and Farm to Fork Strategy.Q: LEO, CAN YOU TELL ME A LITTLE BIT ABOUT YOURSELF, YOUR BACKGROUND, AND HOW DID YOU END UP IN AGRICULTURE AND THE SEED BUSINESS.I am Brazilian, born and raised in So Carlos, a small town, for the Brazilian standards, in the countryside of So Paulo state. Very often, during my childhood, I spent my holidays in a farm, but it was only during my university that I decided to focus in the Agribusiness. Located in the heart of the sugar cane belt in Brazil, the University of So Paulo had several partnerships with many Agri companies that were located around the area. It was through a traineeship process, right after finishing my graduation, that I joined Syngenta Seedcare Brazil, where I spent the first five years of my career. In 2018, I was invited to join the Global Syngenta Seedcare Team, in Basel - Switzerland. In 2021, I decided for a big professional change and I joined Corteva. Since then, I have been helping the Seed Applied Technologies (SAT) team to become the number one partner for our customers. I hold a B.A. in Enterprise Economics and Controllership, a Master in Crop Science and a Chef of Cuisine Diploma; this last one just as a hobby.Q: WHY IS IT SO EXCITING TO WORK FOR CORTEVA?Corteva is a young company, coming from the merger of three very important and very dynamic entities, Dow, Dupont and DuPont Pioneer. Although, the three enti-ties had different styles, Corteva embraced the formation of a new culture, carrying in our DNA the best of the three former lega-cies: the spirit, the curious mindset and the innovation, building together a business that really focusses in enriching the lives of those who produce and those who con-sume, ensuring progress for generations to 26ISEED WORLD EUROPEIEUROPEAN-SEED.COM'