b'come. The fresh culture, the strong focus on our partners and the freedom that I have to drive our business, are the key points that excite me the most. As the cherry of the cake, our people are really special. We carry a strong passion for what we do and I think, in the end, our farmers and partners, they can see that. Q: WHAT DO YOU HOPE TO ACHIEVE IN THE NEXT FIVE YEARS?For the next five years, my team and I have a very nice challenge to consolidate our presence in the market and become the preferred seed treatment partner for our customers. To help us to achieve this, we are building a strong strategy based on our four pillars: Go to Market, Portfolio, Services and People. The idea is to keep focusing in the development of a wide range of solutions, targeting the main challenges from the farmers, while having our Center of Seed Applied TechnologiesThechallengesthatSeedAppliedInnovations such as SAT can help farm-(CSAT) as the backbone for our develop- Technologies are facing today are theers secure supplies and produce more ments. On top of that, we want to keepsame that the entire industry has beenwith less amid threats to food security providing the best in class services forfacing since several years: the difficulties indue to geopolitical challenges, climate our partners. We started with one mainbringing new solutions to our farmers andchange and societal expectations Center in Toulouse, France, and now, weto maintain the current solutions available. are already expanding it, on a smallerIn this space, Corteva SAT has been quiteSAT provides technical agronomic ben-scale, to South Africa and Ukraine. Finally,successful, due to the hard work we haveefits for farmershaving the best team in place to bestbeen doing together with the authorities,oIt fosters seedling establishment support our customers. Our goal is to beinstitutes, associations and mostly, with ourand early plant growthalways present. farmers, in proving that our solutions areoIt improves the ability of seeds to safe to the people and to the environment.fight against external abiotic and Q: CAN YOU TELL US ABOUTI believe that this is fundamental for thebiotic stressesWHATS IN THE PIPELINE FORpreservation of the agriculture in Europe. FUTURE REGISTRATIONS AND SAT inputs are cost effectiveLAUNCHES? Q: HOW DO YOU FEEL ABOUTo T hey provide improvement and cost Innovation is one of our main pillars. ForTHE EUS GREEN DEAL, THEsavings compared with broader the long term, I am happy to say that weFARM TO FORK STRATEGY ANDfoliar pesticides applicationshave a wide range of fungicides andTHE SUR, AND WHAT IMPACT insecticides, chemicals and biologicals,WILL THESE HAVE ON CORTEVASSAT products are easy to handle and on the way. In the short term, we just gotSAT BUSINESS? applythe first registration of our main insecti- Actually, Seed Applied Technologies areoThis results in reduced human expo-cide, Lumiposa. Its superior performancequite aligned with the Green Deal objec- sure and need to handle chemicals against wireworm and cutworm, whenevertives, as they involve treating the seedand dispose of containers on farmcompared to the market standard, putsrather than applying in the field, they canoThere is less exposure to diverse this product in a very unique position. Forhelp lower the environmental footprint ofweather conditions unlike foliar next year, we expect to launch anotheragriculture. spray applicationsvery disruptive solution: Ecovelex, a new S AT helps growers reduce the environ-sustainable, naturally derived bird repel- mental impact of their operations SAT provides the most targeted protectionlent. I am proud to say that we heard ouroThe amount of chemical activeo Very effective against a broader farmers and their main challenges, andingredient applied to the soil is veryrange of plant parasiteswe worked hard to bring this far realitysmall compared to broader foliaroSmall amount of product, well into life. Once again, it is Corteva Seedpesticides applications applied, providing extended pro-Applied Technologies reinforcing our com- oAnd more sustainable agriculturetection during the most important mitment to our farmers and partners. practices help meet the vision of thestage of plant developmentEuropean Green Dealto transform Q: WHICH ARE THE MAINthe EU into a modern, resource-effi- For more information, please visit CHALLENGES IN THE SEEDcient and competitive economyCortevas SAT website:APPLIED TECHNOLOGIES FIELDhttps://www.sat.corteva.com/AT THE MOMENT?EUROPEAN-SEED.COMISEED WORLD EUROPE I 27'