b"ogy, social media applications have all made the world seem smaller and more relatable, challenges abound when pro-ducing seed for customers on the other side of the world. The pandemic did not spare Chiles contra-season seed industry, which suffered under the same health, staffing challenges, and transportation woes that faced countries around the world. While the stresses of the pandemic are now largely over, some more normal challenges remain. Top of that list is still transportation, though not for the reasons most would guess. We compete for airline space with the salmon industry and the mining indus-try, she says. Normally airlines dedicate space to the salmon industry because their product is perishable. Also, [airlines] move a lot of gold as cargo in the sum-mertime. So, we must fight for space.North America and beyond!Modern technological advancements have paved the way for scientific improvements in seed breeding, lead-ing to genetically superior seed varie-ties. Industry appreciates how enhanced seeds offer higher yields, better disease resistance and more climate resilience. Contra-season growing allows South American companies to expedite seed multiplication and breeding programs during the Northern Hemisphere's off-season, dramatically accelerat-ing research and developments pace. Scientists can fast-track new seed varie-ties, providing farmers with far quicker access to improved seed technologies, ultimately bolstering agricultural produc-tivity and enhancing global food security.South America supplies contra-season grown seeds from brassicas and grapes to soybeans, canola, wheat and more. Chile's reliable contra-season produc-tionnow operating for 40 years - has cemented the countrys reputation as a reliable and essential partner in North Americas agricultural supply chain. Cristina AlucemaCanolaa vital crop for Canadaemerged as a significant segment for LATAMSEEDWORLD.COM /17"