Seed World

Land O’Lakes SUSTAIN, La Crosse Seed Collaborate on Cover Crop Education

Land O’Lakes SUSTAIN and La Crosse Seed LLC today announced a collaboration to enhance farmers’ use of cover crops, harnessing multiple education platforms to amplify on-farm benefits to soil health.

“Cover crop use is an important strategy for farmers, safeguarding soil health and continued productivity. This new collaboration bolsters our efforts at Land O’Lakes SUSTAIN to showcase the benefits of cover crops through a farm-by-farm approach rooted in education,” says Matt Carstens, senior vice president of Land O’Lakes SUSTAIN. “Land O’Lakes SUSTAIN is working with the experts at La Crosse Seed to provide cover crop seeds when farmers and agricultural retailers need them, and to also provide comprehensive education that helps to maximize the benefits of cover crops on every farm.”

Through the collaboration, Land O’Lakes SUSTAIN and its network of agricultural retailers will turn to La Crosse Seed for cover crop seed supply and for related educational services and training for growers, aimed at increasing overall adoption of cover crops, but more importantly encouraging the use of the right cover crops for every farm and every field.

“La Crosse Seed is pleased to work alongside Land O’Lakes SUSTAIN to help farmers implement cover crop programs that are specifically tailored to their fields, ensuring the maximum benefits for soil health, water quality and future profitability,” says Patrick Reed, national sales director, La Crosse Seed. “This collaboration is an exciting step that demonstrates our shared commitment to increase cover crop use throughout the region.”