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Think Bigger, Invest Smarter | On The Brink: Season 3, Episode 6

Independent plant breeders have plenty of skin in the Canadian plant breeding game. SeCan’s Jeff Reid explains how independent seed companies and farmers can invest smarter together in Canadian plant breeding to deliver better varieties.
Season 3
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On the Brink: the conversation shaping the future of Canadian agriculture.

Plant breeding in Canada is at a crossroads. Public and private investment are under pressure, and there’s growing debate about what comes next.

On the Brink brings together perspectives from across the agricultural value chain. No single viewpoint. No simple answers. Just the honest, informed, open conversation Canada needs to have about sustaining innovation in Canadian agriculture.

Watch the episodes. Participate in the conversation. Nominate a voice that deserves to be heard. New episodes drop every Wednesday.

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Subscribe to On the Brink for early access to each new episode, plus opportunities to share your ideas and be part of the conversation.

Know someone with a perspective that should be heard?

Nominate yourself or someone else by emailing: onthebrink@seedworldgroup.com

Organizations supporting the national conversation about plant breeding and innovation in Canada:

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