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Madeleine Baerg - Seed World Executive VP - Operations

Madeleine is a seasoned agriculture expert with more than 15 years of ag editorial experience. As Director of Content, she leads Seed World Group’s editorial team, ensuring that Seed World Group provides insightful, timely, in-depth content that serves the needs of seed industry professionals from farmers to CEOs. She brings a strategic and solutions-based outlook, a ‘make it happen’ work ethic, and a hefty dollop of creativity. Very most importantly of all, she understands agriculture. A born and raised farm girl who has spent countless hours slinging hay bales, fixing ag irrigation systems, and tackling farm succession planning, Madeleine lives and loves agriculture’s myriad complexities and uses that knowledge to deliver content that resonates.
Crystal Rose-Fricker recently received two of the most prestigious honors in the turfgrass world....
Regis Fournier, former CEO and now strategic advisor at Limagrain Field Seeds, emphasizes the need...
Euroseeds 2025 in Edinburgh is set to bring together the seed industry’s leading minds for...
Crystal Rose-Fricker is receiving two high-profile awards this year. This rare double is a testament...
Pure Seed, a family-run seed company in Oregon, has shaped turf and forage on six...
Inside the World Seed Congress in Istanbul: 1,800+ professionals, 70+ countries, bold ideas and breakthroughs...
Pure Seed’s 50th anniversary field day offers a rare inside look at one of the...
Over 1,800 seed professionals from 70+ countries gathered in Istanbul to shape the future of...
In this Walk with Seed World, Monika Joss of Corteva discusses the evolving role of...
The global seed trade is full of untapped opportunities — if we’re willing to look...
A corn gene once dismissed by the industry is now transforming sweet corn breeding, highlighting...
The biologicals market is booming, but rapid product growth raises questions about performance and differentiation...
ASTA Genetics, based in Türkiye, advances gene editing and climate-resilient crops, sharing insights on innovation...
Eurofins is transforming its role in the seed industry, balancing speed for small breeders and...
One new product, though, generated a whole lot of buzz at World Seed Congress 2025....
Dr. Khaoula Belhaj-Fragnière (ISF) explains how global seed policy shapes the future of food, highlighting...
Michael Keller, ISF Secretary General, highlights the importance of trust, unity, and courageous leadership for...
Türkiye isn’t just hosting World Seed Congress 2025 — it’s emerging as a key player...
The unofficial theme of World Seed Congress 2025 in Istanbul: amidst change and complexity, the...
PETKUS CEO Mark Scholze shares insights on evolving seed technology, building trust, and delivering meaningful...
Get a rapid-fire look at Türkiye’s seed sector with TSÜAB board member Süleyman Yavuz Ilgün....
Dr. Jovan Djordjevic of UC Davis shares how the Plant Breeding Academy is preparing the...
Go behind the scenes at World Seed Congress 2025 in Istanbul, capturing candid moments, key...
The World Seed Congress 2025 in Istanbul unites 1,500+ delegates from 70+ countries to tackle...
The World Seed Congress 2025 kicks off in Istanbul, bringing 1,500+ delegates from 70+ countries...
World Seed Congress 2025 in Istanbul unites global seed leaders to tackle innovation, policy, and...
DLF’s primary production and wholesale distribution site for North America has got the seed industry...

Sustainability and stewardship are critically important to the future of the seed sector and, more...

For over a century, the Association of Official Seed Certifying Agencies (AOSCA) has been a...

Seed World U.S. took a stroll with IPSA’s Independent of the Year winner, who says...

Few names in plant innovation command as much attention as David Friedberg of Ohalo Genetics....

Colin Steen’s one-year term as IPSA President has officially concluded, with Scott Sanders now taking...

 There’s a new guy leading the charge of the Independent Professional Seed Association’s board. That...

In the busyness of day-to-day work, it can be really difficult to take a step...

Day 2 of the Independent Professional Seed Association’s (IPSA) 36th annual conference proved a high...
From smooth registration, invaluable in-person networking to top-notch speakers and lavish receptions, we are covering...
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