What if the next big thing in the seed sector isn’t new at all — just new to you?
The global seed trade is more connected than ever, yet Europe and North America continue to overlook crops that thrive just across the ocean. What could we be growing — economically, sustainably, strategically — if we borrowed a few pages from another seed company, another region, or even another continent’s playbook?
One company that’s working to bridge that divide is Legacy Agripartners. Let’s be clear – they don’t have all the answers. But, they do have two crop types in their portfolio that tell a bigger story: organic forage varieties that enjoy strong up-take in European systems but are most overlooked in America, and cereal forages like triticale that thrive on American farms but are barely on the radar in the EU.
In this “Walk with Seed World,” we catch up with Monica from Legacy AgriPartners to talk about what it really takes to build global collaboration in the seed sector. From triticale in the U.S. to organic forage crops in Europe, some of the best opportunities in the seed sector are hiding in plain sight.
Monica shares candid insights about what makes collaboration work, why bravery matters more than ever, and how we can all learn by looking beyond our borders.
Watch now and consider: What crops, or ideas, might you be overlooking?