C
orteva’s newly independent spin-off, Vylor, inherits more 
than a century of seed expertise, established brands includ­
ing Pioneer®, a leading global R&D footprint and a 
pipeline spanning conventional breeding, gene editing and 
opportunities beyond its traditional crop portfolio. The 
question now is: what will Vylor do with it?
For Jean-Philippe Riffat, President, EMEA-
APAC, Vylor, the company’s independence brings 
opportunity but also a different kind of pressure. With 
the company focused entirely on seed and genetics, 
there is greater freedom to decide where to invest, 
where to partner and where to move faster. Seed and 
genetics no longer sit within a broader agricultural 
portfolio; they are the portfolio.
Seed World sat down with Riffat to talk about 
what it means to be handed that opportunity and 
the company he wants Vylor to become.
SW: YOU’VE SPENT MONTHS 
BUILDING TOWARD THIS LAUNCH. 
WHAT HAS IT ACTUALLY FELT LIKE 
FROM THE INSIDE?
JPR: I’ve been in this industry for more than 20 
years, and seed has always felt like a very emotional 
part of our business. Being given the responsibility 
to launch Vylor across a large region like EMEA 
and APAC is very exciting. You get to do what 
you love, and people come to you and say, “This is 
a great project. Make it even greater.”
I feel the same energy in the team. We are 
working with a lot of people who have long seed 
experience, a lot of seed business acumen, as well 
as some who bring fresh perspective. Suddenly we 
are telling them: what you love, you’re going to have 
the opportunity to expand it even more and make it 
more visible to the rest of the world. You get to write 
that story.
BUILDING VYLOR: 
AN INSIDE CONVERSATION 
ON WHAT COMES NEXT
Jean-Philippe Riffat, President, EMEA-APAC, Vylor
JEAN-PHILIPPE RIFFAT, PRESIDENT,
EMEA-APAC, VYLOR, ON THE EXPERIENCE 
OF BUILDING SOMETHING NEW, THE 
OPPORTUNITIES AHEAD, AND WHAT HE 
HOPES TO BE ABLE TO SAY ABOUT VYLOR 
FIVE YEARS FROM NOW. 
INTERVIEW BY MADELEINE BAERG, 
GENERAL MANAGER & EVP, OPERATIONS
42  I  SEED WORLD EUROPE  I  SEEDWORLD.COM/EUROPE | OCTOBER 2026

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